In partnership with Outpost for Ghost publishers
The top complaint I get from publishers: too much marketing work.
The news cycle isn’t slowing down. The feeds are feeding. Who has time to market their reader subscriptions?
Certainly not me. I’m about to go travel full time and all I can think about is how much more I need to automate so I can stop doing manual promotions and focus on my existing subscribers.
I’m not alone. I’ve noticed you journalists are not using nearly enough automation. By a long shot. It’s making your subscription marketing harder than it needs to be.
Automations can sell your subscriptions for you, they can help keep your subscribers engaged and happy PLUS they can recover soon-to-be-lost revenue. But where do you start?
With Outpost.
Behold! The beauty of automation at your fingertips!
Outpost was made for Ghost publishers to ensure their publication becomes a fully sustainable business. They’ve built in all the automations you need and I’m going to show you 3 of my favorite moneymakers inside the tool TOMORROW.
Come to my live training tomorrow, Thu, Feb 27 at 9am Pacific/12pm Eastern.
We're going to cover setting up:
1) The autoresponder: send automatic messages based on subscriber behavior!
2) The tip jar: get one off contributions!
3) The failed payment flow: recapture at risk revenue from failed payments!
Whether you’re already using Outpost or you’re on Ghost and you want to know what the fuss is all about, you should join us!
I do recommend you start a trial with Outpost before the training so you can follow along. You’ll need a Ghost publication to connect it and it takes seconds to do that.
Of course, you can just come hang too! See you tomorrow!
P.S. It sounds like Outpost team will join us so you’ll be able to ask questions of them directly too! They’ve been busy adding new stuff into their automator and I’ll give you a glimpse of it tomorrow.
P.P.S. Outpost only works for Ghost publishers but if you’re thinking of migrating to Ghost this year, definitely come by. You’ll find this training useful in making your decision.
